What do you look for when responding to a profile?

I know, personally, I:

1) look for a couple of pictures first - more than one because I want to get a real feel for the person. I find one or more head shots and one or more full body shots especially useful.

2) expect to see decent spelling and grammar... it's a representation of that person, after all.

3) prefer at least a little extra information about the person so not only do I have enough of a CanoodleMatch% to see if the system thinks we are compatible, but I see some things that make ME think we are compatible.

How about the rest of you?